Negative ads are here to stay, we all know that. But what do you do when the message you're trying to get across--in this case that Barack Obama has often changed his positions--is a weakness your own candidate possesses? John McCain has famously changed his positions on nearly everything since his 2000 run.
Let's face it, all politicians change positions, for a variety of reasons. Sometimes, changing your mind is a good thing. Sometimes holding fast--staying the course, if you will--is a bad idea. Even the conservatives' prime example of flip-floppage--John Kerry voting for the war before he voted against it--had a reasonable explanation. The reasoning behind it just couldn't break through the buzz. The conservative media succeeded in branding Kerry as a flip-flopper.
Will it work this time? Will the very loud conservative media drown out all rational discussion again? Will John McCain continue to get a pass on his own, numerous flip flops? Hard to say. But the following ad, in my opinion, is so transparently stupid, it isn't going to change a lot of minds. It barely rises to the level of a local political ad, let alone a national one. My two cents.
Conservative Group to Air Anti-Obama Ads
An independent conservative group that worked on behalf of President Bush in 2004 is planning to begin broadcasting nationally next week a commercial that attacks Senator Barack Obama as a flip-flopper.
Read more at: New York Times