Monday, November 18, 2013

Don't Squeeze the Blast from the Past! Classic Commercial Spokesmen and Women

There is still such a thing as a commercial pitchman (or woman), and by that I mean a character created to sell a product or service, not merely a celebrity endorser. Back in the 60s, 70s and 80s, it seemed every big brand had it's own character. And in a world with basically three commercial channels on television, these characters were known to pretty much everybody.
1. Charmin Bathroom Tissue's "Mr. Whipple" - Why this grocery store clerk was so adamant that customers "please don't squeeze the Charmin," I have no idea. But he couldn't help doing it himself.

2. Palmolive Dish Washing Liquid's "Madge, the manicurist" - Madge was a bit snarky for her day, and seemed to get larger as the years went on. And she never got slapped for shoving a client's hand into a bowl of soap. "Softens hands while you do the dishes!"

3. Folger's Coffee's "Mrs. Olson" - Wise and friendly, Mrs. Olson always made coffee that was "mountain grown."
4. Maxwell House's "Cora" - Buying coffee from the Wicked Witch of the West? Sure, if it's "good to the last drop!"

5. Chiffon Margarine's "Mother Nature," - There were lots of memorable margarine commercial, but only Chiffon's got a regular character. "It's not nice to fool Mother Nature!"
6. Isuzu Motors' "Joe Isuzu" - Traipsing into the 80s, we find Joe Isuzu who was always lying. I'm not sure why that caught on.

7. Bartles & Jaymes Wine Coolers- No, these guys weren't the proprietors, they were just actors playing a part, but they still "thank you for your support."
8. Bounty Paper Towels' Rosie the Waitress - Nancy Walker was probably more known for touting "the quicker picker upper" than she was for her acting gigs on Rhoda and McMillan & Wife.

And that's it for this week's trip down memory lane. Hope everyone had a great weekend. Happy Monday!

No comments:

Post a Comment

Have something to say to us? Post it here!

Related Posts Plugin for WordPress, Blogger...