It's difficult to figure this ad out! It plays like a Saturday Night Live "SNL Digital Short," but instead of Darrell Hammond and Andy Samburg, it's really Mike Huckabee and Chuck Norris. It seems to be tongue-in-cheek, but at the same time seems to take itself at least semi-seriously.
Are there actual people who would be enthused by a Chuck Norris endorsement? Why not The Rock or Steven Segal? See if you can sort it out. . .
AHHH! I know the answer to this! Chuck Norris reached SUPER CULT figure when stoners started a "Chuck Norris Facts" email....er so, I'm told. Anyway it is super funny and has made the uncool...cool. Sorta like its funny because its so bad. Then everybody forgets why it was funny in the first place but, because you've heard his name so many times in happy context THUS HE IS COOL. Huckabee ad may set him back but if you know the "facts" you know Chuck will find a way to be cool again. Google Chuck Norris facts it's funny.
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